SoHo Blog

After years of designing and building homes across San Diego, we’ve collected the best practices, tips, and inspiration to help guide your next project.


Nina Marchi Nina Marchi

How to Soundproof a Luxury Home (Without Compromising Design)

Soundproofing a luxury home requires a balance between technical performance and thoughtful design. From high-performance window systems to discreet acoustic materials, this guide explores how to create quiet, comfortable spaces without sacrificing the clean, modern look that defines upscale residential architecture.

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Nina Marchi Nina Marchi

The Best Window and Door Systems for Coastal Modern Homes

Choosing the right window and door systems is essential for any coastal modern home. In places like Encinitas, Del Mar, and Solana Beach, materials must balance clean, contemporary design with durability against salt air, sun exposure, and coastal winds. Here’s what to look for when selecting systems that perform beautifully in a coastal environment.

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Nina Marchi Nina Marchi

High-End Cabinetry: Custom vs. Semi-Custom Explained

Custom and semi-custom cabinetry can completely transform your kitchen or bathroom remodel. But what’s the real difference between them? And how do you know which one fits your project best?

Here’s a simple breakdown to help you choose the right cabinetry for your home.

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Nina Marchi Nina Marchi

The Most Popular Remodeling Trends in San Diego Neighborhoods

San Diego’s remodeling scene is booming as homeowners embrace open, light-filled designs and sustainable materials. From Encinitas to Del Mar, see how thoughtful upgrades—like energy-efficient fixtures and fluid living spaces—are redefining coastal living and adding long-term value.

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Nina Marchi Nina Marchi

How to Use AI in Architecture 2025

Artificial Intelligence is redefining how architects design, visualize, and build. From generating early concepts to optimizing performance and sustainability, AI tools are streamlining workflows and unlocking new creative possibilities. Learn how today’s architects are using AI to design smarter in 2025.

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Nina Marchi Nina Marchi

How to Start Construction After Finalizing Architectural Drawings

Finalizing architectural drawings is a major milestone — but it’s just the beginning. Before breaking ground, there are key steps like securing permits, hiring the right professionals, and preparing your site. This guide walks you through how to confidently move from design to construction.

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Nina Marchi Nina Marchi

How Much Does an ADU Cost in Solana Beach 2025?

Thinking about building an ADU in Solana Beach? In 2025, costs range from $300–$500 per square foot, depending on size, design, permits, and site work. Whether you’re planning a garage conversion or a detached backyard unit, this guide breaks down what impacts your budget and why an ADU can be a smart investment for homeowners.

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Nina Marchi Nina Marchi

How to Build an Eco-Friendly Home in California: Architecture & Design Tips

Sustainability isn’t just a trend — it’s a necessity. For California homeowners, eco-friendly design means lower energy bills, healthier living, and a home that treads lightly on the earth. From smart architectural planning to energy upgrades and sustainable materials, here’s how to build a house that’s both timeless and environmentally responsible.

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Nina Marchi Nina Marchi

Do I Need an Architect or an Interior Designer for My Project?

Thinking about a remodel or addition? Whether it’s opening up your kitchen, adding a second story, or creating indoor-outdoor living, you may wonder if you need an architect, an interior designer, or both. Here’s how each contributes—and why working with both can make your project smoother, smarter, and more rewarding.

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Jennifer Riggin Jennifer Riggin

How Long Does Pre-Construction Really Take?

Before any construction begins, there's one key phase that sets the tone for your entire project: pre-construction. From site visits and design to permits and budget reviews, here’s what to expect — and how long it really takes.

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